Monday 1 August 2016

EXCLUSIVE: Why D’banj left Globacom for MTN

D’banj
It’s official. D’banj has indeed parted ways with GLO and signed a new deal with rival, MTN.
We also know that Dbanj and MTN are partnering with BOI (Bank Of Industry) to pioneer a new service called ‘The Cream Platform’.
A rep from D’banj’s company, DKM tells us that, ‘It’s more of a partnership between MTN and DKM to launch a platform of visible hope for the creative industry where creative content will be found, housed, financed, nurtured, published, marketed, distributed and sold with track-able monitoring by content owners without leaving their comfort zones. With the support of the Bank of industry who is providing funding for DKM, this initiative and the launching of a new publishing company’
D’banj, a charming entertainer and businessman, has in recent times worn more suits than denim; flying around the world to pitches and presentations, hoping to build solutions for some of the industry’s problems.
In April at NECLive, he announced a nationwide distribution platform in partnership withSLOT and Gabosky.
Sources say his new deal with MTN is a further step in exploring such solutions – helping distributing entertainment products better, monetizing and monitoring music content and catalogues, and experimenting with markets within the African Union.

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